Cultural orientation: its relationship with market orientation, innovation and organisational performance

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@article{78f7ee9efc2c4131a41668f7d236ca11,

title = "Cultural orientation: its relationship with market orientation, innovation and organisational performance",

author = "Mavondo, {Felix T} and Mark Farrell",

year = "2003",

doi = "10.1108/00251740310468054",

language = "English",

volume = "41",

pages = "241 -- 249",

journal = "Management Decision",

issn = "0025-1747",

publisher = "Emerald Group Publishing Limited",

number = "3",

}