Consumers' attitude towards advertising

Uchenna Cyril Eze, Chai Har Lee

Research output: Contribution to journalArticleResearchpeer-review

Original languageEnglish
Pages (from-to)94 - 108
Number of pages15
JournalInternational Journal of Business and Management
Volume7
Issue number13
DOIs
Publication statusPublished - 2012

Cite this