Colour and product choice: a study of gender roles

Nelson Oly Ndubisi, Debby Funk

    Research output: Contribution to journalArticleResearchpeer-review

    36 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)41 - 52
    Number of pages12
    JournalManagement Research News
    Volume29
    Issue number1/2
    Publication statusPublished - 2006

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