Cognitive Dissonance: Development of a Multiple Item Scale

Lester W Johnson, Jillian C Sweeney, Geoffrey N Soutar, Douglas R Hausknecht

Research output: Contribution to conference › Abstract

Original language	English
Pages	2542 - 2544
Number of pages	3
Publication status	Published - 1998
Event	Australian New Zealand Marketing Academy Conference - Dunedin New Zealand, Dunedin New Zealand Duration: 30 Nov 1998 → 2 Dec 1998

Conference	Australian New Zealand Marketing Academy Conference
City	Dunedin New Zealand
Period	30/11/98 → 2/12/98

Cite this

@conference{6f470b386ca04b42a6af4b84a73dc4b3,

title = "Cognitive Dissonance: Development of a Multiple Item Scale",

author = "Johnson, \{Lester W\} and Sweeney, \{Jillian C\} and Soutar, \{Geoffrey N\} and Hausknecht, \{Douglas R\}",

year = "1998",

language = "English",

pages = "2542 -- 2544",

note = "Australian New Zealand Marketing Academy Conference ; Conference date: 30-11-1998 Through 02-12-1998",

}