Abstract
Coffee and tea are two beverages commonly-consumed around the world. Therefore, there is much research regarding their physiological effects. However, less is known about their psychological meanings. Derived from a predicted lay association between coffee and arousal, we posit that exposure to coffee-related cues should increase arousal, even in the absence of actual ingestion, relative to exposure to tea-related cues. We further suggest that higher arousal levels should facilitate a concrete level of mental construal as conceptualized by Construal Level Theory. In four experiments, we find that coffee cues prompted participants to see temporal distances as shorter and to think in more concrete, precise terms. Both subjective and physiological arousal explain the effects. We situate our work in the literature that connects food and beverage to cognition or decision-making. We also discuss the applied relevance of our results as coffee and tea are among the most prevalent beverages globally.
| Original language | English |
|---|---|
| Pages (from-to) | 57-69 |
| Number of pages | 13 |
| Journal | Consciousness and Cognition |
| Volume | 70 |
| DOIs | |
| Publication status | Published - 1 Apr 2019 |
Keywords
- Arousal
- Coffee and tea
- Cognition
- Construals
- Food and beverage
Cite this
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Coffee cues elevate arousal and reduce level of construal. / Chan, Eugene Y.; Maglio, Sam J.
In: Consciousness and Cognition, Vol. 70, 01.04.2019, p. 57-69.Research output: Contribution to journal › Article › Research › peer-review
TY - JOUR
T1 - Coffee cues elevate arousal and reduce level of construal
AU - Chan, Eugene Y.
AU - Maglio, Sam J.
PY - 2019/4/1
Y1 - 2019/4/1
N2 - Coffee and tea are two beverages commonly-consumed around the world. Therefore, there is much research regarding their physiological effects. However, less is known about their psychological meanings. Derived from a predicted lay association between coffee and arousal, we posit that exposure to coffee-related cues should increase arousal, even in the absence of actual ingestion, relative to exposure to tea-related cues. We further suggest that higher arousal levels should facilitate a concrete level of mental construal as conceptualized by Construal Level Theory. In four experiments, we find that coffee cues prompted participants to see temporal distances as shorter and to think in more concrete, precise terms. Both subjective and physiological arousal explain the effects. We situate our work in the literature that connects food and beverage to cognition or decision-making. We also discuss the applied relevance of our results as coffee and tea are among the most prevalent beverages globally.
AB - Coffee and tea are two beverages commonly-consumed around the world. Therefore, there is much research regarding their physiological effects. However, less is known about their psychological meanings. Derived from a predicted lay association between coffee and arousal, we posit that exposure to coffee-related cues should increase arousal, even in the absence of actual ingestion, relative to exposure to tea-related cues. We further suggest that higher arousal levels should facilitate a concrete level of mental construal as conceptualized by Construal Level Theory. In four experiments, we find that coffee cues prompted participants to see temporal distances as shorter and to think in more concrete, precise terms. Both subjective and physiological arousal explain the effects. We situate our work in the literature that connects food and beverage to cognition or decision-making. We also discuss the applied relevance of our results as coffee and tea are among the most prevalent beverages globally.
KW - Arousal
KW - Coffee and tea
KW - Cognition
KW - Construals
KW - Food and beverage
UR - http://www.scopus.com/inward/record.url?scp=85062270109&partnerID=8YFLogxK
U2 - 10.1016/j.concog.2019.02.007
DO - 10.1016/j.concog.2019.02.007
M3 - Article
VL - 70
SP - 57
EP - 69
JO - Consciousness and Cognition
JF - Consciousness and Cognition
SN - 1053-8100
ER -