Church marketing: The application and examination of the motivation process model in a non-profit context

Dheeraj Sharma (Editor), Riza Casidy Mulyanegara, Shaheen Borna (Editor)

Research output: Contribution to conferenceAbstract

Original languageEnglish
Pages30 - 30
Number of pages1
Publication statusPublished - 2007
EventDevelopments in Marketing Science 2007 - Coral Gables USA, USA
Duration: 23 May 200726 May 2007


ConferenceDevelopments in Marketing Science 2007

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