Original language | English |
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Title of host publication | Exploring public relations |
Subtitle of host publication | Global Strategic Communication |
Editors | Ralph Tench, Liz Yeomans |
Place of Publication | London |
Publisher | Pearson |
Chapter | 27 |
Pages | 510–525 |
Number of pages | 15 |
Edition | 4th |
ISBN (Print) | 9781292200347 |
Publication status | Published - 25 May 2017 |
Keywords
- Public relations
- Celebrity studies