| Original language | English |
|---|---|
| Pages | 164 - 169 |
| Number of pages | 6 |
| Publication status | Published - 1998 |
| Event | Aust. New Zealand Marketing Academy Conf. 98 - Dunedin NZ, Dunedin New Zealand Duration: 1 Jan 1998 → … |
Conference
| Conference | Aust. New Zealand Marketing Academy Conf. 98 |
|---|---|
| City | Dunedin New Zealand |
| Period | 1/01/98 → … |
Cite this
Collings, A., & Bednall, D. H. (1998). Celebrity Endorsers who Fall from Grace. 164 - 169. Abstract from Aust. New Zealand Marketing Academy Conf. 98, Dunedin New Zealand, .
@conference{0940de7ffe1b4fc5981c3b6a0848235a,
title = "Celebrity Endorsers who Fall from Grace",
author = "Anthony Collings and Bednall, {David Hb}",
year = "1998",
language = "English",
pages = "164 -- 169",
note = "Aust. New Zealand Marketing Academy Conf. 98 ; Conference date: 01-01-1998",
}
Collings, A & Bednall, DH 1998, 'Celebrity Endorsers who Fall from Grace' Aust. New Zealand Marketing Academy Conf. 98, Dunedin New Zealand, 1/01/98, pp. 164 - 169.
Celebrity Endorsers who Fall from Grace. / Collings, Anthony; Bednall, David Hb.
1998. 164 - 169 Abstract from Aust. New Zealand Marketing Academy Conf. 98, Dunedin New Zealand, .Research output: Contribution to conference › Abstract › Other
TY - CONF
T1 - Celebrity Endorsers who Fall from Grace
AU - Collings, Anthony
AU - Bednall, David Hb
PY - 1998
Y1 - 1998
M3 - Abstract
SP - 164
EP - 169
ER -
Collings A, Bednall DH. Celebrity Endorsers who Fall from Grace. 1998. Abstract from Aust. New Zealand Marketing Academy Conf. 98, Dunedin New Zealand, .