Associative Agnosia

Associative Agnosia is a project that manipulates access protocols to large memory banks, circumventing predictable design responses and exposing the huge potential embedded in alternative data analysis, combination, and regeneration. On the contrary, the anti-map exposes an open, alternative, and sometimes challenging presentation of the real, and tries to capture those aspects often left out in objective data representations to unpack the reality and to operate within this reality. Anti-maps rely on the act of observation to complete their role. Both maps and anti-maps are based on operations of erasure. Anti-maps contain the myriad of associations that the autonomy between data and matter can generate. Associative Agnosia presents a systematic process for creatively reconsidering the relationships between data, matter and observer in an ever-growing digital world. The conceptual operation of anti-mapping datascapes points to new potentials for generating alternative design proposals.