Are older adults really that different? Some insights from gerontechnology

Weng Marc Lim, Pei Lee Teh, Pervaiz K Ahmed, Alan Hoi-Shou Chan, Soon Nyean Cheong, Wen Jiun Yap

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    Gerontechnology is a promising area of research. This study aims to extend knowledge in the area by providing an effective targeting strategy for gerontechnologies. Using near field communication (NFC)-enabled technology in the form of NFC light system (NLS), the study exposes a sample of older adults to this form of gerontechnology and examines their ease-of-use and usefulness evaluations of NLS and the subsequent impacts of these evaluations on their intentions to use NLS. Given a resulting scenario in which older adults considered NLS easy to use and useful, the study investigates whether demographic, psychographic, and behavioral characteristics produce any differences in their intentions to use NLS. The results reveal that older adults do not differ in their intentions to use NLS when demographics and psychographics are considered. Instead, older adults with positive attitudes toward NLS are more likely to use NLS than those with negative attitudes toward NLS. Thus, these findings suggest that an undifferentiated targeting strategy should be used for gerontechnologies, especially NFCenabled technology, such as NLS, and that further research should concentrate on eliciting positive attitudes among older adults to persuade desired behaviors, such as greater intention to use and actual use of gerontechnologies.
    Original languageEnglish
    Title of host publication2015 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM 2015)
    EditorsSonglin Chen, Min Xie
    Place of PublicationPiscataway NJ USA
    PublisherIEEE, Institute of Electrical and Electronics Engineers
    Pages1561 - 1565
    Number of pages5
    ISBN (Print)9781467380669
    Publication statusPublished - 2015
    EventIEEE International Conference on Industrial Engineering and Engineering Management (IEEM) 2015 - Singapore, Singapore
    Duration: 6 Dec 20159 Dec 2015


    ConferenceIEEE International Conference on Industrial Engineering and Engineering Management (IEEM) 2015
    Abbreviated titleIEEM 2015
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