An investigation into the application of CRM systems to product development

Ilona Jagielska, Ioan Ionescu, Graeme Shanks

    Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

    1 Citation (Scopus)
    Original languageEnglish
    Title of host publicationProceedings of the 2005 International Business Information Management Conference on Information Management in Modern Enterprise: Issues & Solutions
    EditorsKhalid S Soliman
    Place of PublicationNew York USA
    PublisherInternational Business Information Managment Association
    Pages184 - 187
    Number of pages4
    ISBN (Print)0975339338
    Publication statusPublished - 2005
    EventInternational Business Information Management 2005 - Lisbon, Portugal
    Duration: 5 Jul 20057 Jul 2005
    Conference number: 4th


    ConferenceInternational Business Information Management 2005
    Abbreviated titleIBIMA 2005
    OtherIBIMA held two conferences in 2005 with same name
    Internet address

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