An evaluation of how student expectations are formed in a higher education context: the case of Hong Kong

Michael Keith Willis, Rowan Elodie Kennedy

Research output: Contribution to journalArticleResearchpeer-review

Original languageEnglish
Pages (from-to)1 - 21
Number of pages21
JournalJournal of Marketing for Higher Education
Volume14
Issue number1
Publication statusPublished - 2004

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