An analysis of the controlling function of national culture in product choice preferences of Japanese consumers

Liyanage Chamila Roshani Perera, Chandana Rathnasiri Hewege

Research output: Contribution to journal › Article › Research › peer-review

Original language	English
Pages (from-to)	119 - 138
Number of pages	20
Journal	Contemporary Management Research
Volume	3
Issue number	2
Publication status	Published - 2007

Cite this

@article{09c4562588574e99b23ec442d2043de4,

title = "An analysis of the controlling function of national culture in product choice preferences of Japanese consumers",

author = "Perera, {Liyanage Chamila Roshani} and Hewege, {Chandana Rathnasiri}",

year = "2007",

language = "English",

volume = "3",

pages = "119 -- 138",

journal = "Contemporary Management Research",

issn = "1813-5498",

number = "2",

}