An Analysis of Customer Retention and Insurance Claim Patterns using Data Mining: A Case Study

Kate A Smith, Robert J Willis, Malcolm Brooks

    Research output: Contribution to journalArticleResearchpeer-review

    78 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)532 - 541
    Number of pages10
    JournalJournal of the Operational Research Society
    Publication statusPublished - 2000

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