| Original language | English |
|---|---|
| Pages (from-to) | 621 - 641 |
| Number of pages | 21 |
| Journal | European Journal of Marketing |
| Volume | 36 |
| Issue number | 5/6 |
| Publication status | Published - 2002 |
AIDS and community-based organizations: The marketing of therapeutic discourse
Steven Kates
Research output: Contribution to journal › Article › Research › peer-review