A demographic and personality analysis of the healthy lifestyle consumers

Sheau Fen Yap, Mohamad Nor Othman

    Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

    Original languageEnglish
    Title of host publicationProceedings of the 11th International Business Research Conference
    EditorsTanzil Hoque
    Place of PublicationBerwick Melbourne Australia
    PublisherWorld Business Institute
    Pages1 - 13
    Number of pages13
    ISBN (Print)9780980455707
    Publication statusPublished - 2009
    EventInternational Business Research Conference - Sydney Australia, Berwick Melbourne Australia
    Duration: 1 Jan 2009 → …


    ConferenceInternational Business Research Conference
    CityBerwick Melbourne Australia
    Period1/01/09 → …

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