25 Principles for effective instructional video design

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Abstract

This paper reports on the first phase of a broader study into effective design of instructional video. While instructional videos are increasingly popular as learning objects, increasingly easy to create by any educator, and have been shown to support effective learning as well as being scalable and re-usable, there is a lack of clarity about what educators need to consider when creating or choosing them. Instructional videos differ from other film media in that they are primarily intended to teach content, concepts, or skills. Building on Mayer’s (2014) work in which 15 instructional design principles were identified for multimedia learning, this paper presents 25 principles emerging from a broad-based exploratory literature review specifically focused on instructional video design.

Original languageEnglish
Title of host publicationProceedings of Australasian Society for Computers in Learning in Tertiary Education Annual Conference 2019
Subtitle of host publicationDiverse Learning. Diverse Goals. One Heart
EditorsSharleen Chew Yi Wei, Chan Kah Mun, Alfieana Alphonso
Place of PublicationSingapore Singapore
PublisherAustralasian Society for Computers in Learning in Tertiary Education (ASCILITE)
Pages418-423
Number of pages6
Publication statusPublished - 2019
EventAnnual Conference of the Australasian Society for Computers in Learning in Tertiary Education 2019 - Singapore University of Social Sciences, Singapore, Singapore
Duration: 2 Dec 20195 Dec 2019
Conference number: 36th
https://2019conference.ascilite.org/
https://ascilite.org/wp-content/uploads/2019/12/ASCILITE-2019-Proceedings.pdf (Proceedings)

Conference

ConferenceAnnual Conference of the Australasian Society for Computers in Learning in Tertiary Education 2019
Abbreviated titleASCILITE 2019
CountrySingapore
CitySingapore
Period2/12/195/12/19
Internet address

Keywords

  • Cognitive theory of multimedia learning
  • Instructional design
  • Instructional videos

Cite this

Fyfield, M., Henderson, M., & Phillips, M. (2019). 25 Principles for effective instructional video design. In S. Chew Yi Wei, C. Kah Mun, & A. Alphonso (Eds.), Proceedings of Australasian Society for Computers in Learning in Tertiary Education Annual Conference 2019: Diverse Learning. Diverse Goals. One Heart (pp. 418-423). Australasian Society for Computers in Learning in Tertiary Education (ASCILITE). https://2019conference.ascilite.org/assets/proceedings/ASCILITE-2019-Proceedings-Final.pdf