A protocol for customer relationship management implementation and evaluation

  • Dubelaar, Chris (Primary Chief Investigator (PCI))
  • Ewing, Mike (Chief Investigator (CI))
  • Gabbott, Thomas (Chief Investigator (CI))
  • Pearce, John (Partner Investigator (PI))

Project: Research

Project Details

StatusFinished
Effective start/end date25/06/04 → 31/12/08

Funding

  • Australian Research Council (ARC): A$46,463.00
  • Austerio-Simon Richards Joint Venture: A$19,650.00
  • Australian Research Council (ARC): A$70,668.00
  • Pacific Micromarketing Pty Ltd: A$20,000.00