The BDI's "So you think you can pitch?" competition challenges early career researchers to consider how their research can be pitched to investors. Pitchers are selected from the ECR applicants and provided with two sessions with industry mentors before the final pitch in front of the camera. This year’s winner was Dr Jennifer Payne, for her pitch, entitled ‘Fatal attractants: immunotherapeutics to prevent the next global health crisis’. Dr Payne also won the People’s Choice (audience) vote.