Tsarenko, Y., Mavondo, F. T., Gabbott, M., Hooley, G. & Greenly, G., 1 Jan 2012, Marketing Issues in Western Europe: Changes and Developments. Kaynak, E. & Jallat, F. (eds.). New York NY USA: Taylor & Francis, p. 105-12420 p.
Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Other › peer-review