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Research Output 2005 2018

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Conference Paper
2012

Surprise hit or the blind date from Hell? Complementarities and conflicts in strategies for achieving outcomes from social marketing and modern regulation

Kaufman, S. & Curtis, J. M., 2012, 2012 International Social Marketing Conference Proceedings: Delve Deeper. Kubacki, K. & Rundle-Thiele, S. (eds.). Nathan Qld Australia: Griffith University, p. 126 - 131 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review