Personal profile


Stanislav Stakhovych is a Senior Lecturer at the Department of Marketing, Monash University. He obtained his PhD degree in 2010 from University of Groningen, The Netherlands. His research interests include Marketing Models Building, Multivariate Data Analysis, Marketing Dynamics, Marketing Strategy, Spatial Modelling, and Bayesian Econometrics.

Supervision interests

Customer Base Analysis, Online Retailing, Bayesian Modeling in Marketing, Geospatial Marketing, Mobile Marketing

Research area keywords

  • Customer Base Analysis
  • Bayesian Methods
  • Marketing Dynamics
  • E-Commerce
  • Marketing Analytics
  • Services Marketing

Collaborations and top research areas from the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or