20012019
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Research Output 2001 2013

  • 8 Conference Paper
  • 2 Article
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Article
2009
41 Citations (Scopus)

The development of competent marketing professionals

Walker, I. M., Tsarenko, Y., Wagstaff, P. E., Powell, I. H., Steel, M. & Brace-Govan, J. V. F., 2009, In : Journal of Marketing Education. 31, 3, p. 253 - 263 11 p.

Research output: Contribution to journalArticleResearchpeer-review

2013
30 Citations (Scopus)

Brand rivalry and community conflict

Ewing, M. T., Wagstaff, P. E. & Powell, I. H., 2013, In : Journal of Business Research. 66, 1, p. 4 - 12 9 p.

Research output: Contribution to journalArticleResearchpeer-review