20042019

Research output per year

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Research Output

Email is evil! Behavioural responses towards permission-based direct email marketing and gender differences

Mahmoud, A. B., Grigoriou, N., Fuxman, L., Hack-Polay, D., Mahmoud, F. B., Yafi, E. & Tehseen, S., 2019, In : Journal of Research in Interactive Marketing. 13, 2, p. 227-248 22 p.

Research output: Contribution to journalArticleResearchpeer-review

2 Citations (Scopus)

How an unequal intra-firm resources distribution affect market share

Davcik, N. & Grigoriou, N., 2019, (Accepted/In press) In : Marketing Intelligence and Planning. 14 p.

Research output: Contribution to journalArticleResearchpeer-review

Modelling parents’ unhealthy food choices for their children: the moderating role of child food allergy and implications for health policy

Mahmoud, A. B. & Grigoriou, N., 2019, (Accepted/In press) In : Journal of Family Studies. 19 p.

Research output: Contribution to journalArticleResearchpeer-review

Political advertising effectiveness in war-time Syria

Mahmoud, A. B., Grigoriou, N., Fuxman, L. & Reisel, W. D., 2019, (Accepted/In press) In : Media, War & Conflict. 24 p.

Research output: Contribution to journalArticleResearchpeer-review

1 Citation (Scopus)

Validating a new total quality management-benchmarking measurement model in an international humanitarian setting

Mahmoud, A. B., Alatrash, M., Fuxman, L., Hack-Polay, D. & Grigoriou, N., 1 Sep 2019, In : Nonprofit Management and Leadership. 30, 1, p. 167-182 16 p.

Research output: Contribution to journalArticleResearchpeer-review

3 Citations (Scopus)