20082020

Research output per year

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Research Output

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Article
2020

To erect temples to virtue: effects of state mindfulness on other-focused ethical behaviors

Orazi, D. C., Chen, J. & Chan, E. Y., 2020, (Accepted/In press) In : Journal of Business Ethics. 14 p.

Research output: Contribution to journalArticleResearchpeer-review

2018

The boundaries for ad creativity: effects of type of divergence and brand processing and responses

Chen, J. & Smith, R. E., Nov 2018, In : Journal of Brand Management. 25, 6, p. 561-576 16 p.

Research output: Contribution to journalArticleResearchpeer-review

1 Citation (Scopus)
2016

The effects of creativity on advertising wear-in and wear-out

Chen, J., Yang, X. & Smith, R. E., 2016, In : Journal of the Academy of Marketing Science. 44, 3, p. 334 - 349 16 p.

Research output: Contribution to journalArticleResearchpeer-review

11 Citations (Scopus)
2008

The impact of advertising creativity on the hierarchy of effects

Smith, R., Chen, J. & Yang, X., 2008, In : Journal of Advertising. 37, 4, p. 47 - 61 14 p.

Research output: Contribution to journalArticleResearchpeer-review

97 Citations (Scopus)