Dr. Helen Hui Ping Ho is a Lecturer at Monash University Malaysia, with a PhD in management (women's entrepreneurship). Her expertise centres on qualitative research methodologies applied to entrepreneurship, gender dynamics, sustainable livelihoods and work performance, and wellbeing - research areas where she has developed sophisticated skills in interview techniques, thematic analysis, and interpretive approaches to understanding complex organisational and social phenomena. Her qualitative research skills allow her to uncover rich insights that contribute to both scholarly knowledge and practical applications. Dr. Ho's scholarly contributions appear in respected journals including the Journal of Macromarketing, Journal of Personal Selling and Sales Management, and Journal of Financial Services Marketing.

Before her academic career, Dr. Ho held significant administrative and management roles in higher education institutions. She provided strategic direction and administrative support to the registrar's office, led academic curricula development initiatives, and contributed to continuing education programs. Dr. Ho also maintained vital external relationships with international universities and colleges to facilitate student recruitment.

Her research continues to explore the intersections of entrepreneurship, enterprise development, gender studies, sustainable livelihoods, and workplace performance. 

Women's entrepreneurship, Enterprises, Sustainable Livelihood, Sustainable Work Performance, Gender, Wellbeing, Resilience

MGW3230 Organisational Behaviour and Change

MGM5966 International Business Theory & Practice

MGM5181 International Business Strategy