Projects per year
Personal profile
Biography
Harriman is an Assistant Professor in Masters of Business Innovation, Monash University Indonesia - the first wholly owned Australian campus operating in Indonesia. Harriman facilitates the units of Theory and Practice of Innovative Marketing (MKI5955), Design Thinking for Business (ADI5111), and Entrepreneurial Innovation (MKI5123) for Postgraduate executive students. He is a Fulbright Visiting Scholar in the Mario Einaudi Center for International Studies, Cornell University and holds Applied Data Science certification from Columbia Engineering. He has provided various business, marketing consultancies, professional and academic workshops for Indonesian Governmental Bodies and Institutions. His research interests are in the areas of consumer marketing and business innovation.
Monash teaching commitment
Theory and Practices of Innovative Marketing
Research interests
Marketing, branding, data science
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
Applied Data Science, Professional Certificate, Columbia University
Management Science, PhD, Institut Teknologi Bandung (Bandung Institute of Technology)
Engineering Management, BSc, Institut Teknologi Bandung (Bandung Institute of Technology)
Research area keywords
- marketing
- topic modeling
- qualitative research
- structural equation modelling
- machine learning
- branding
Network
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Projects
- 2 Finished
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Factors Influencing Pro-Environmental Consumption: Evidence from Indonesia and Australia
Amelia, N. & Saragih, H.
1/01/22 → 31/12/22
Project: Research
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Factors Influencing Purchase Intention for Electric Vehicles: A Comparative Study of Australia, Indonesia, and Singapore
Hasudungan, A. & Saragih, H.
1/01/22 → 31/12/22
Project: Research
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Mining and exploring electronic word-of-mouth from Twitter: case of the Java Jazz Festival
Saragih, H. S., 2021, In: Journal of Hospitality and Tourism Technology. 12, 2, p. 341-354 14 p.Research output: Contribution to journal › Article › Research › peer-review
2 Citations (Scopus) -
Segmentation of music festival visitors by values of hedonia, life satisfaction and eudaimonia
Saragih, H. S. & Amelia, N., 22 Sep 2020, In: International Journal of Event and Festival Management. 11, 4, p. 453-472 20 p.Research output: Contribution to journal › Article › Research › peer-review
8 Citations (Scopus) -
Co-creation experiences in the music business: a systematic literature review
Saragih, H., 2019, In: Journal of Management Development. 38, 6, p. 464-483 20 p.Research output: Contribution to journal › Review Article › Research › peer-review
7 Citations (Scopus) -
Co-innovation processes in the music business
Saragih, H. S., Simatupang, T. M. & Sunitiyoso, Y., Apr 2019, In: Heliyon. 5, 4, 24 p., e01540.Research output: Contribution to journal › Article › Research › peer-review
Open AccessFile8 Citations (Scopus) -
Corrigendum to “Co-innovation processes in the music business” [Heliyon 5 (4)(April 2019)e01540](S2405844018382070)(10.1016/j.heliyon.2019.e01540)
Saragih, H. S., Simatupang, T. M. & Sunitiyoso, Y., May 2019, In: Heliyon. 5, 5, e01803.Research output: Contribution to journal › Comment / Debate › Other › peer-review
Open Access
Prizes
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Postgraduate Scholarship from the Ministry of Research and Higher Education
Saragih, Harriman (Recipient), 2016
Prize: Prize (including medals and awards)
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Coach: HSBC/HKU Business Case Competition
Saragih, Harriman (Recipient), 2019
Prize: Prize (including medals and awards)
Activities
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Cornell University
Harriman Saragih (Visiting researcher)
15 Jan 2021 → …Activity: Visiting an external institution types › Visiting an external academic institution
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Innovation and Entrepreneurship: A Data-Driven Approach
Harriman Saragih (Contributor)
2021Activity: Community Talks, Presentations, Exhibitions and Events › Public lecture/debate/seminar
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Journal of Management Development (Journal)
Harriman Saragih (Peer reviewer)
2021 → …Activity: Publication peer-review and editorial work types › Peer review responsibility
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Universitas Prasetiya Mulya (Prasetiya Mulya University, Cilandak Campus) (External organisation)
Harriman Saragih (Member)
2021Activity: Industry, Government and Philanthropy Engagement and Partnerships › Consultancy
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Developing the course of Theory and Practice of Innovative Marketing
Harriman Saragih (Facilitator)
2021 → …Activity: Other Teaching Engagements and non-HDR Supervisions › Other
Press/Media
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Predicting which song will be popular, can we do that?
8/08/21
1 Media contribution
Press/Media: Article/Feature
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Tiga jenis pengunjung festival musik di Indonesia menurut riset
28/06/21
1 Media contribution
Press/Media: Article/Feature
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Dari webinar, TikTok, hingga crowdfunding: bagaimana seniman muda bertahan selama pandemi
23/12/20
1 item of Media coverage
Press/Media: Expert Comment
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