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Research Output 1989 2019

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2008

A stated choice experiment to study the effect of in-store retail events on store choice

Perks, K. J. (ed.), Sands, S. J., Shukla, P. (ed.), Oppewal, H. & Beverland, M. B., 2008, p. 1 - 8. 8 p.

Research output: Contribution to conferenceOtherOther

Consumer satisfaction with store variety at the local level: An experimetnal analysis

Perks, K. J. (ed.), Oppewal, H., Clarke, I., Shukla, P. (ed.) & Kirkup, M., 2008, p. 1 - 8. 8 p.

Research output: Contribution to conferenceOtherOther

Promoting satisfaction and goal attainment: The mediating role of customer compliance

Leckie, C., Perks, K. J. (ed.), Shukla, P. (ed.), Michelakos, T., Oppewal, H. & Farrelly, F. J. D., 2008, p. 1 - 8. 8 p.

Research output: Contribution to conferenceOtherOther

Structural equation modelling of complex sample survey: An application to brand signalling data

Perks, K. J. (ed.), Vocino, A., Shukla, P. (ed.) & Oppewal, H., 2008, p. 1 - 8. 8 p.

Research output: Contribution to conferenceOtherOther