Dominic Thomas

Dr

Accepting PhD Students

20062020
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Personal profile

Biography

Dominic works in the Faculty of Business and Economics at Monash University as a Senior Lecturer. His research is primarily driven by how people make judgments and decisions. In addition, he examines the effect of social influences and affect on consumers decision-making processes. His current and recent projects include digital divide, nutrition labeling, loyalty programs, store brands and superstitious behaviour. His work has been published in journals, including Journal of Retailing, European Journal of Marketing, Journal of Economic Psychology, Psychology and Marketing, and in the conference proceedings of the American Marketing Associations Marketing and Public Policy Conference and Advances in Consumer Research.

 

Forthcoming Publications

Thomas, D., Olsen, D. & Murray, K. B. (2018). Evaluations of a sequence of affective events presented simultaneously: An investigation of the peak-end rule. European Journal of Marketing (forthcoming)

Thomas, D., & Finn, A. (2018). Households’ valuation of new broadband networks: The impact of the perceived benefits of and access to e-Services. Internet Research (forthcoming)

 Wang, D., Oppewal, H., and Thomas, D. (2017). Anticipated embarrassment due to social presence withholds consumers from purchasing products that feature a lucky charm, European Journal of Marketing, 51 (9/10), 1612-1630.  

 

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Projects 2018 2020

Research Output 2006 2019

Experience and facilitating conditions as impediments to consumers’ new technology adoption

Mahardika, H., Thomas, D., Ewing, M. T. & Japutra, A., 1 Jan 2019, In : International Review of Retail Distribution and Consumer Research. 29, 1, p. 79-98 20 p.

Research output: Contribution to journalArticleResearchpeer-review

Predicting consumers’ trial/adoption of new technology: revisiting the behavioral expectations – behavioral intentions debate

Mahardika, H., Thomas, D., Ewing, M. T. & Japutra, A., 2019, In : International Review of Retail Distribution and Consumer Research. 29, 1, p. 99-117 19 p.

Research output: Contribution to journalArticleResearchpeer-review

Evaluations of a sequence of affective events presented simultaneously: An investigation of the peak-end rule

Thomas, D., Olsen, D. & Murray, K., 2018, In : European Journal of Marketing. 52, 3/4, p. 866-881 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Households’ valuation of new broadband networks: the impact of the perceived benefits of and access to e-services

Thomas, D. & Finn, A., 1 Jan 2018, In : Internet Research. 28, 3, p. 675-695 21 p.

Research output: Contribution to journalArticleResearchpeer-review

Anticipated embarrassment due to social presence withholds consumers from purchasing products that feature a lucky charm

Wang, D., Oppewal, H. & Thomas, D., Aug 2017, In : European Journal of Marketing. 51, 9-10, p. 1612-1630 19 p.

Research output: Contribution to journalArticleResearchpeer-review