Projects per year
Personal profile
Research interests
Impact of new technology use on consumers
Multi-channel retailing and services
Customer responses to service failures
Monash teaching commitment
MKF2111 - Buyer Behaviour (2008-2010)
MKF5430 - Advanced Business Research Method (2011)
MKF5630 - Services Marketing (2012)
MKC1200 - Principles of Marketing (2013 - 2016 )
MKC2110 - Buyer Behaviour in Marketing (2017 - now)
Biography
Dewi Tojib (PhD, Monash University) is an Associate Professor of Marketing at the Monash Business School, Monash University (Australia). Her research and doctorate supervision interests are in the field of services marketing. In particular her research focuses on consumer responses to service transgressions, consumer adoption of mobile services including self-service technology, and the dynamics of omni-channel service experiences. Her research has been published in Journal of Services Research, European Journal of Information Systems, European Journal of Marketing, Journal of Business Research, Journal of Marketing Management, and Journal of Services Marketing among others. She has had great involvement at the Australian & New Zealand Marketing Academy (ANZMAC) and currently serves as International Editorial Board of the Journal of Organizational and End User Computing. She is also a passionate educator who continually explores and implements innovative and practical ideas to foster students' interactive and independent learning and had received commendation from the School for teaching excellence.
Keywords
- Consumer Behaviour
- Services Marketing
- New Technology Use
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Projects 2017 2018
- 1 Finished
Is matching 'Destination Image' and 'Destination Society Stereotype’ likely to influence travellers’ attitudes toward tourism destination?
Tojib, D., Tsarenko, Y., Rahayu, S. & Heruwasto, I.
1/05/17 → 31/05/18
Project: Research
Research Output 2005 2019
To tell or not to tell? The roles of perceived norms and self-consciousness in understanding consumers' willingness to recommend online secondhand apparel shopping
Lo, C. J., Tsarenko, Y. & Tojib, D., Apr 2019, In : Psychology and Marketing. 36, 4, p. 287-304 18 p.Research output: Contribution to journal › Article › Research › peer-review
Mitigating customers’ negative responses to physical presence reduction
Tojib, D. & Khajehzadeh, S., 1 Jul 2017, In : Journal of Retailing and Consumer Services. 37, p. 109-118 10 p.Research output: Contribution to journal › Article › Research › peer-review
Speaking up against service unfairness: The role of negative meta-perceptions
Ho, T. H., Tojib, D. R. & Khajehzadeh, S., 1 Mar 2017, In : Journal of Retailing and Consumer Services. 35, p. 12-19 8 p.Research output: Contribution to journal › Article › Research › peer-review
The Positive Effects of Customers’ Power on Their Behavioral Responses After Service Failure
Sembada, A., Tsarenko, Y. & Tojib, D., 1 Aug 2016, In : Journal of Service Research. 19, 3, p. 337-351 15 p.Research output: Contribution to journal › Article › Research › peer-review
Consumers' forgiveness after brand transgression: The effect of the firm's corporate social responsibility and response
Tsarenko, Y. & Tojib, D. R., 2015, In : Journal of Marketing Management. 31, 17-18, p. 1851 - 1877 27 p.Research output: Contribution to journal › Article › Research › peer-review