Bora Min

Dr. Bora Min is a Senior Lecturer in the Marketing department at the Monash Business School, Monash University (Caulfield, Melbourne). Bora earend her Ph.D. in Marketing from the Marshall School of Business, Unversity of Southern California. She is a consumer behaviour researcher and experimentalist.

Ph.D., Marketing                                                        

University of Southern California, Los Angeles, USA

M.A., Social Psychology                                                     

Seoul National University, Seoul, Korea

B.A., Psychology & English Linguistics and Literature       

Seoul National University, Seoul, Korea

• Consumer experience with professional service providers
• Gender equality belief and marketing practices
• AI and consumer behaviour

• MKF5401/BEX6401 'Theories of Marketing 1' to PhD students (2025 Sem 1)
• MKF 5926 'Intergrated Marketing Communication' to Master's students (2018 Sem 2 - 2024 Sem  2)

Tel: (990) 31562

Office: Building S5.32