Research Output 1988 2019

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Conference Paper
2002

The diffusion of legitimacy: A study of shared understandings in Australian indigenous and non-indigenous cultures

Minahan, S., 2002, 2002 Proceedings: Expanding the Horizons of African Business and Development. Muuka, G. N. (ed.). Port Elizabeth South Africa: University of Port Elizabeth, Vol. III. p. 40 - 45 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The effects of perceived environmental uncertainty on marketing orientation by stage of the marketing channel

Matanda, M. & Schroder, W. R., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2841 - 2847 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The failure of strategic planning processes in Australian nonprofit organizations

Inglis, L. & Minahan, S., 2002, Management in a global context: prospects for the 21st Century. Lamond, D. (ed.). Qld Australia: ANZAM/IFSAM, p. 1 - 9 9 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The importance of retail strategy for pharmacies

Varatharajan, A. & Bridson, K., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2091 - 2097 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The macro-environment and business environment: Their influence on marketing and performance variables

Mavondo, F. T. & Moswete, N., 2002, 2002 Proceedings: Expanding the horizons of African business and development. Muuka, G. N. (ed.). Port Elizabeth South Africa: University of Port Elizabeth, Vol. III. p. 78 - 84 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The meaning of market orientation: How has it been defined?

Brady, E. & Johnson, L. W., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2791 - 2801 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The prospects of CPA/CA web trust seal of assurance for the travel web-marketplace

Austin, N. & Hassan, S., 2002, Quality, innovation, knowledge: Convergence in the digital economy. Sohal, A. & Cooney, R. (eds.). Kuala Lumpur Malaysia: Monash University Publishing, p. 1 - 12 12 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

The value of internet advertising to real estate agents - A conceptial model

Hemphill, L., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 63 - 71 9 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Tourism risk assessment: An empirical examination

Mavondo, F. T. & Vengesayi, S., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2731 - 2737 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Towards a measurement framework for stakeholder-issue identification and salience

Scholem, P. & Stewart, D., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2481 - 2487 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Towards establishing a hierarchy of importance of customer service measures

Stewart, D. & Jevons, C., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 111 - 121 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Trust, choice and online shopping

Ang, L., Dubelaar, C. & Lee, B-C., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 7 - 17 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Use of formal and informal control mechanisms in international joint ventures: Australian and Indian joint venture partnerships

Freeman, S. & Freer, C., 2002, Proceedings from the 18th Annual IMP Conference. Spencer, R., Pons, J-F. & Gasiglia, H. (eds.). Dijon France: Dijon-Burgundy School of Business, p. 1 - 17 17 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Vertical Coordination in the Australian Pig Industry

Gall, R. G. & Schroder, W. R., 2002, Proceedings of the 5th International conference on Chain & Network Management in Agribusiness and the Food Industry. Trienekens, J. H. & Omta, S. W. F. (eds.). Wageningen Netherland: Wageningen Academic Publishers, Vol. 1. p. 522 - 532 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

When are brands perceived as personalities?

Yoon, T-H., Ekinci, Y. & Oppewal, H., 2002, The marketing landscape: Signposts for the future - conference proceedings. Tynan, A. C., Ennew, C., Winklhofer, H., O'Malley, L., McKechnie, S., Mitussis, D., Patterson, M. & Liao, M. N. (eds.). Nottingham: Academy of Marketing, p. 1 - 14 14 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Wind of changes: Marketing strategies in the wine trade

Lindgreen, A. & Beverland, M. B., 2002, 31st Annual conference of the European Marketing Academy (EMAC) Proceedings. Farhangmehr, M. (ed.). Braga Portugal: University of Minho, p. 233 - 255 23 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Wine-related lifestyles: proposing a measurement instrument for cross-cultural market surveillance

Reid, M. J., Li, E., Bruwer, J. & Grunert, K., 2002, Multicultural marketing conference proceedings. Bigne, E., Hassan, S. S. & Johar, J. S. (eds.). Valencia Spain: Academy of Marketing Science, Vol. IV-B. p. 24 - 38 15 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

2001

A collaborative research and learning methodology in SME's

Grant, K., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Agricultural marketing: The limits of collective action

Beverland, M. B., 2001, Proceedings of the 26th Annual Macromarketing Conference. Rahtz, D. R. & McDonagh, P. (eds.). Williamsburg VIRG USA: The College of Willliam & Mary, p. 278 - 296 19 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

An alternative operationalisation of cultural distance

Evans, J. & Mavondo, F. T., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

An Australian perspective on the relationship between standardisation of the retail offer, the retail brand and organisational performance

Bridson, K., Mavondo, F. T. & Evans, J., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

An orientation module for online marketing education

Wagstaff, P. E., Brace-Govan, J. V. F. & Luxton, S., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

A study of strategic alliances and its implication on performance and growth of SMEs in Australia

Zaman, M., Ali, Y. & Yamin, S., 2001, Proceedings of the 9th Annual Conference of the New Zealand Strategic Management Society. Clark, D. N. (ed.). Auckland NZ: New Zealand Strategic Management Society Inc, Vol. 1. p. 176 - 186 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

A system dynamics investigation of the linkage between customer satisfaction and firm profitability

King, G. & Geursen, G. M., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

A taxonomy of brand linkages: the brand-relationship-interaction (BRI) matrix

Jevons, C., Gabbott, M. & de Chernatony, L., 2001, AM2001 Proceedings. Strong, C. (ed.). Cardiff Wales UK: Academy of Marketing, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Brand orientation: Another explanation of retailer performance

Bridson, K. & Mavondo, F. T., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Camp as cultural capital: Elaboration of a consumption taste

Kates, S., 2001, Advances in Consumer Research. Gilly, M. C. & Meyers-Levy, J. (eds.). Provo Utah USA: Association for Consumer Research, Vol. 28. p. 334 - 339 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Conflict management and exit strategies in buyer-relationships in foreign markets: A case study of an Australian citrus fruit exporter

Freeman, S., 2001, The 17th Annual IMP (Industrial Marketing and Purchasing) Conference. Hakansson, H., Solberg, C., Huemer, L. & Steigum, L. (eds.). Oslo Norway: Industrial Marketing and Purchasing (IMP) Group, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Country-of-origin and ethnocentrism influences on consumer preference for a service provider: Air Carrier

Freeman, S., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Cultural Orientation: Its relationship with market orientation, innovation and organisational performance

Mavondo, F. T. & Rugimbana, R., 2001, 2001 Proceedings Advancing Knowledge Development in African Business. Ogbuehi, A. (ed.). Philadelphia PENN USA: Saint Joseph's Univerversity, Vol. 2. p. 140 - 146 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Customer satisfaction and teaching evaluation in higher education

Bedggood, R. E. & Pollard, R. J., 2001, Global Marketing Issues at the Turn of the Millenium: Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H., Meadow, H. & Smith, S. (eds.). 1 ed. Cardiff Wales: Cardiff Business School, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Customer satisfaction with supermarket retail shopping

Abubakar, B., Mavondo, F. T. & Clulow, V., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Downtown shopping: Is it worth the time and effort?

Reimers, V. J. & Clulow, V., 2001, International Conference on Service Management. Capiez, A., Legoherel, P. & Dauce, B. (eds.). Angers FRANCE: University of Angers, p. 363 - 372 10 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Effectiveness of micromarketing using enhanced customer information: Women buying cosmetics

Lim, S. & Bednall, D., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

E-gender or Agenda: Are women getting what they want?

Hendry, J., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Embedding a process of strategic operations and logistics planning

Sadler, I. & Dapiran, G. P., 2001, Logistics and the Digital Economy. Pawar, K. S. & Muffatto, M. (eds.). Nottingham UK: University of Nottingham, p. 123 - 128 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

E-moderation: Experiences with diverse groups

Luxton, S., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Equivocal impact of the internet on transitional economies: The model of Ukraine

Tsarenko, Y. & Gorbanovskaya, O., 2001, Economies and Business in Transition: Facilitating Competitiveness and Change in the Global Environment. Delener, N. & Chao, C-N. (eds.). New York NY USA: Global Business and Technology Association, p. 908 - 914 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Gender in a computer mediated environment: Some implications for service marketers

Hendry, J. & Gabbott, M. T., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Impact of relational constructs on specific supply chain performance dimensions

Matanda, M., Mavondo, F. T. & Schroder, W., 2001, AM2001 Proceedings. Strong, C. (ed.). Cardiff Wales UK: Academy of Marketing, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Industry experience as a criterion for the appointment of academic marketing staff in Australian universities

Bradmore, D. & Bedggood, R. E., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Influencing internal customers through market orientation: How it leads to exceptional service quality and satisfied customers

Conduit, J., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Innovative marketing in SME's: A comparative Australian framework

Grant, K., Laney, R., Pickett, B., Cummins, D., Gilmore, A., Carson, D. & O'Donnell, A., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Internal marketing reframed

Ballantyne, D., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Investigating market orientation and collaborative communication in the sponsorship relationship

Farrelly, F. J., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Is market orientation enough? The view of an agricultural co-operative

Conduit, J., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Learning through bulletin board discussion: A preliminary case analysis of the cognitive dimension

Clulow, V. & Brace-Govan, J. V. F., 2001, Proceedings of the Moving Online II Conference. Wallace, M., Ellis, A. & Newton, D. (eds.). Lismore NSW Australia: Southern Cross University, p. 84 - 93 10 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Linking integrated marketing communications to performance: Comparing the performance of High vs Low integration brands in the Australian and New Zealand Wine Industry

Reid, M. J., 2001, AM2001 Proceedings. Strong, C. (ed.). Cardiff Wales UK: Academy of Marketing, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Marketing course development utilising the resource based view of value advantage

Farrelly, F. J. & Luxton, S., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Marketing higher education across borders: The Australian Experience

Zaman, M., Berrell, M. & Gloet, M., 2001, Global Business Trends Contemporary Readings. Moore, D. & Fullerton, S. (eds.). Ypsilanti MI USA: Academy of Business Administration, p. 76 - 82 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review