Research Output 1988 2019

2013

Workshop report: Mental representations and discrete choice behaviour: State-of-the-art and avenues for future research

Dellaert, B. D. C., Arentze, T. A., Chorus, C. G., Oppewal, H. & Wets, G., 2013, Choice Modelling: The State of the Art and the State of Practice. Hess, S. & Daly, A. (eds.). 1st ed. Cheltenham UK: Edward Elgar Publishing, p. 107 - 124 18 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

2012

Accessibility and the role of the consideration set in spatial choice modelling: A simulation study

Pramono, A. & Oppewal, H., 2012, In : Journal of Choice Modelling. 5, 1, p. 46 - 63 18 p.

Research output: Contribution to journalArticleResearchpeer-review

Achieving at university and beyond: Does it help to be good looking?

Zubcevic, N., Mavondo, F. T. & Luxton, S. L., 2 Nov 2012, In : Asia Pacific Journal of Marketing and Logistics. 24, 5, p. 785-804 20 p.

Research output: Contribution to journalArticleResearchpeer-review

A golden connection: Exploring the challenges of developing interpretation strategies for a Chinese heritage precinct on the central Victorian goldfields

Frost, W., Laing, J. H., Reeves, K. J. & Wheeler, F. G., 2012, In : Historic Environment. 24, 1, p. 35 - 40 6 p.

Research output: Contribution to journalArticleResearchpeer-review

ARDL bounds tests and robust inference for the long run relationship between real stock returns and inflation in Australia

Rushdi, M., Kim, J. & Silvapulle, P., 2012, In : Economic Modelling. 29, 3, p. 535 - 543 9 p.

Research output: Contribution to journalArticleResearchpeer-review

Co-destruction of value in context: Cases from retail banking

Worthington, J. S. & Durkin, M., 2012, In : Marketing Review. 12, 3, p. 291 - 307 17 p.

Research output: Contribution to journalArticleResearchpeer-review

Consumer innovativeness influence on really new product adoption

Chao, C. W., Reid, M. J. & Mavondo, F. T., 2012, In : Australasian Marketing Journal. 20, 3, p. 211 - 217 7 p.

Research output: Contribution to journalArticleResearchpeer-review

Consumer satisfaction with local retail diversity in the UK: Effects of supermarket access, brand variety, and social deprivation

Clarke, I., Kirkup, M. & Oppewal, H., 2012, In : Environment and Planning A. 44, 8, p. 1896 - 1911 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Encouraging brand loyalty in fickle generation Y consumers

Lazarevic, V., 2012, In : Young Consumers. 13, 1, p. 45 - 61 17 p.

Research output: Contribution to journalArticleResearchpeer-review

Examining the effectiveness of experiential teaching methods in small and large OM modules

Piercy, N., Brandon-Jones, A., Brandon-Jones, E. & Campbell, C., 2012, In : International Journal of Operations and Production Management. 32, 12, p. 1473 - 1492 20 p.

Research output: Contribution to journalArticleResearchpeer-review

Factors affecting price setting in online auctions

Qiu, C., Leszczyc, P. & He, Y., 2012, In : Journal of Revenue and Pricing Management. 11, 3, p. 289 - 302 14 p.

Research output: Contribution to journalArticleResearchpeer-review

Getting Generation Y to attend: Friends, interactivity and half-time entertainment

Bednall, D. H. B., Valos, M. J., Adam, S. & McLeod, C., 2012, In : Sport Management Review. 15, 1, p. 80 - 90 11 p.

Research output: Contribution to journalArticleResearchpeer-review

Health care customer value cocreation practice styles

McColl-Kennedy, J. R., Vargo, S. L., Dagger, T. S., Sweeney, J. C. & van Kasteren, Y., 2012, In : Journal of Service Research. 15, 4, p. 370 - 389 20 p.

Research output: Contribution to journalArticleResearchpeer-review

"I'm mad and I can't get that service failure off my mind": Coping and rumination as mediators of anger effects on customer intentions

Strizhakova, Y., Tsarenko, Y. & Ruth, J. A., 2012, In : Journal of Service Research. 15, 4, p. 414 - 429 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Improving firm performance through NPD: The role of market orientation, NPD orientation and the NPD process

Reid, M. J. & Brady, E., 2012, In : Australasian Marketing Journal. 20, 4, p. 235 - 241 7 p.

Research output: Contribution to journalArticleResearchpeer-review

Internationalization of established small manufacturers in a developing economy: A case study of Kenyan SMEs

Matanda, M. J., 2012, In : Thunderbird International Business Review. 54, 4, p. 509 - 519 11 p.

Research output: Contribution to journalArticleResearchpeer-review

Is an advertisement worth the paper it's printed on? The impact of premium print advertising on consumer perceptions

Hampel, S., Heinrich, D. & Campbell, C., 2012, In : Journal of Advertising Research. 52, 1, p. 118 - 127 10 p.

Research output: Contribution to journalArticleResearchpeer-review

'It would be okay if they came through the proper channels': community perceptions and attitudes toward asylum seekers in Australia

McKay, F., Thomas, S. & Kneebone, S., 2012, In : Journal of Refugee Studies. 25, 1, p. 113 - 133 21 p.

Research output: Contribution to journalArticleResearchpeer-review

Making a face: Graphical illustrations of managerial stances toward customer creativity

Campbell, C., Berthon, P., Pitt, L. F., McCarthy, I. P. & Plangger, K., 2012, In : Australasian Marketing Journal. 20, 1, p. 9 - 15 7 p.

Research output: Contribution to journalArticleResearchpeer-review

Marketing interactions in subsistence marketplaces: A bottom-up approach to designing public policy

Viswanathan, M., Sridharan, S., Ritchie, R., Venugopal, S. & Jung, K., 2012, In : Journal of Public Policy & Marketing. 31, 2, p. 159 - 177 19 p.

Research output: Contribution to journalArticleResearchpeer-review

Memo to marketers: Quantitative evidence for change - How user-generated content really affects brands

Christodoulides, G., Jevons, C. P. & Bonhomme, J., 2012, In : Journal of Advertising Research. 52, 1, p. 53 - 64 12 p.

Research output: Contribution to journalArticleResearchpeer-review

Post-adoption modeling of advanced mobile service use

Tojib, D. R. & Tsarenko, Y., 2012, In : Journal of Business Research. 65, 7, p. 922 - 928 7 p.

Research output: Contribution to journalArticleResearchpeer-review

Predicting Consumers' Adoption of New Technology: The Role of Behavioural Expectation

Mahardika, H., Thomas, D. & Ewing, M., 2012.

Research output: Contribution to conferencePosterOther

Predicting early adoption of successive video player generations

van Rijnsover, F. & Oppewal, H., 2012, In : Technological Forecasting and Social Change. 79, 3, p. 558 - 569 12 p.

Research output: Contribution to journalArticleResearchpeer-review

Product development for the BoP: Insights on concept and prototype development from university-based student projects in India

Viswanathan, M. & Sridharan, S., 2012, In : Journal of Product Innovation Management. 29, 1, p. 52 - 69 18 p.

Research output: Contribution to journalArticleResearchpeer-review

Relationship quality and internationalization of SMEs from an emerging market

Ismail, M. D., Rammal, H. (ed.), Ali, M. Y. & Mavondo, F. T., 2012, p. 1 - 25. 25 p.

Research output: Contribution to conferenceOtherOther

Resolving the theory of planned behaviour's 'expectancy-value muddle' using dimensional salience

Newton, J., Ewing, M. T., Burney, S. & Hay, M., 2012, In : Psychology & Health. 27, 5, p. 588 - 602 15 p.

Research output: Contribution to journalArticleResearchpeer-review

Spatial dependence and heterogeneity in Bayesian factor analysis: A cross-national investigation of Schwartz values

Stakhovych, S., Bijmolt, T. H. A. & Wedel, M., 2012, In : Multivariate Behavioral Research. 47, 6, p. 803 - 839 37 p.

Research output: Contribution to journalArticleResearchpeer-review

Sponsorship Linked International Marketing (SLIM): A strategic platform for employee engagement and business performance

Farrelly, F. J. D. & Greyser, S. A., 2012, In : Journal of Sport Management. 26, 6, p. 506 - 520 15 p.

Research output: Contribution to journalArticleResearchpeer-review

Sports betting marketing during sporting events: A stadium and broadcast census of Australian Football League matches

Thomas, S., Lewis, S., Duong, J. & McLeod, C., 2012, In : Australian and New Zealand Journal of Public Health. 36, 2, p. 145 - 152 8 p.

Research output: Contribution to journalArticleResearchpeer-review

Open Access

The 38-percent solution: Empirical generalizations for repeat viewing of television programs

Danaher, P. J. & Dagger, T. S., 2012, In : Journal of Advertising Research. 52, 2, p. 225 - 233 9 p.

Research output: Contribution to journalArticleResearchpeer-review

The attraction effect is more pronounced for consumers who rely on intuitive reasoning

Mao, W. & Oppewal, H., 2012, In : Marketing Letters. 23, 1, p. 339 - 351 13 p.

Research output: Contribution to journalArticleResearchpeer-review

The difference novelty makes: incidental exposure to unfamiliar stimuli primes exploratory behavior

Spassova, G. & Isen, A. M., 2012, p. 703-704. 2 p.

Research output: Contribution to conferenceAbstractOther

The fourth subsistence marketplaces conference: subsistence marketplaces to sustainable marketplaces: from micro-level insights to macro-level impact

Shultz, C., Sridharan, S., Viswanathan, M. & Raymond, B., Mar 2012, In : Journal of Macromarketing. 32, 1, p. 157-158 2 p.

Research output: Contribution to journalEditorialOtherpeer-review

The intra- and inter-personal dynamics associated with consuming sensitive products: Understanding the consumption of erectile function aids using dimensional qualitative research

Newton, F. J., Ewing, M. T. & Pitt, L. F., 2012, In : Psychology and Marketing. 29, 1, p. 1 - 14 14 p.

Research output: Contribution to journalArticleResearchpeer-review

The process of global brand strategy development and regional implementation

Matanda, T. & Ewing, M. T., 2012, In : International Journal of Research in Marketing. 29, 1, p. 5 - 12 8 p.

Research output: Contribution to journalArticleResearchpeer-review

The raising of corporate sponsorship: A behavioral study

Brennan, L-M., Binney, W. & Brady, E., 2012, In : Journal of Nonprofit and Public Sector Marketing. 24, 3, p. 222 - 237 16 p.

Research output: Contribution to journalArticleResearchpeer-review

The role of personality characteristics and service failure severity in consumer forgiveness and service outcomes

Tsarenko, Y. & Tojib, D. R., 2012, In : Journal of Marketing Management. 28, 9-10, p. 1217 - 1239 23 p.

Research output: Contribution to journalArticleResearchpeer-review

The specificity heuristic: consumer evaluation of expert recommendation

Palmeira, M. & Spassova, G., 2012, p. 653-654. 2 p.

Research output: Contribution to conferenceAbstractOther

'They are working every angle'. A qualitative study of Australian adults' attitudes towards, and interactions with, gambling industry marketing strategies

Thomas, S., Lewis, S., McLeod, C. & Haycock, J., 2012, In : International Gambling Studies. 12, 1, p. 111 - 127 17 p.

Research output: Contribution to journalArticleResearchpeer-review

Tourism in Kenya: An analysis of strategic issues and challenges

Mayaka, M. A. & Prasad, H., 2012, In : Tourism Management Perspectives. 1, p. 48 - 56 9 p.

Research output: Contribution to journalArticleResearchpeer-review

Trade-offs in customer–employee focus: Implications on boundary-spanning capabilities

Tsarenko, Y., Mavondo, F. T., Gabbott, M., Hooley, G. & Greenly, G., 1 Jan 2012, Marketing Issues in Western Europe: Changes and Developments. Kaynak, E. & Jallat, F. (eds.). New York NY USA: Taylor & Francis, p. 105-124 20 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Otherpeer-review

Uncovering the real effect of switching costs on the satisfaction-loyalty association: The critical role of involvement and relationship benefits

Dagger, T. S. & David, M. E., 2012, In : European Journal of Marketing. 46, 3/4, p. 447 - 468 22 p.

Research output: Contribution to journalArticleResearchpeer-review

Using a nested logit model to forecast television ratings

Danaher, P. J. & Dagger, T. S., 2012, In : International Journal of Forecasting. 28, 3, p. 607 - 622 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Viewer reactions to online political spoof videos and advertisements

Bal, A. S., Campbell, C. & Pitt, L. F., 2012, Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail. Close, A. G. (ed.). 1st ed. New York USA: Routledge, p. 185 - 208 24 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

When companies get caught: The effect of consumers discovering undesirable firm engagement online

Campbell, C., Piercy, N. & Heinrich, D., 2012, In : Journal of Public Affairs. 12, 2, p. 120 - 126 7 p.

Research output: Contribution to journalArticleResearchpeer-review

2011

A comparison of interfirm relational capabilities in internationalising small-business enterprises (SBEs) and large firms in a developing country

Matanda, M. & Ndubisi, N., 2011, In : International Journal of Entrepreneurship and Innovation Management. 13, 3/4, p. 296 - 313 18 p.

Research output: Contribution to journalArticleResearchpeer-review

A comparison of print advertisements from Australia and Croatia

Zubcevic, N. & Luxton, S., 2011, In : Australasian Marketing Journal. 19, 2, p. 131 - 136 6 p.

Research output: Contribution to journalArticleResearchpeer-review

"AIDS assassins": Australian media's portrayal of HIV-positive refugees who deliberately infect others

McKay, F., Thomas, S., Holland, K., Warwick Blood, R. & Kneebone, S., 2011, In : Journal of Immigrant and Refugee Studies. 9, 1, p. 20 - 37 18 p.

Research output: Contribution to journalArticleResearchpeer-review

'Any one of these boat people could be a terrorist for all we know!' Media representations and public perceptions of 'boat people' arrivals in Australia

McKay, F., Thomas, S. & Blood, W., 2011, In : Journalism. 12, 5, p. 607 - 626 20 p.

Research output: Contribution to journalArticleResearchpeer-review