Research Output 1988 2019

2002

The relationship rhombus: A quadratic relationship

Worthington, S. & Horne, S., 2002, In : Journal of Market-Focused Management. 5, 2, p. 127 - 134 8 p.

Research output: Contribution to journalArticleResearchpeer-review

The value of internet advertising to real estate agents - A conceptial model

Hemphill, L., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 63 - 71 9 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Tourism risk assessment: An empirical examination

Mavondo, F. T. & Vengesayi, S., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2731 - 2737 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Towards a measurement framework for stakeholder-issue identification and salience

Scholem, P. & Stewart, D., 2002, Proceedings of the Australian and New Zealand Marketing Academy conference. Shaw, R. N., Adam, S. & McDonald, H. (eds.). Melbourne Vic Australia: Deakin University, p. 2481 - 2487 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Towards establishing a hierarchy of importance of customer service measures

Stewart, D. & Jevons, C., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 111 - 121 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Towards the development of a scalar equivalent ETIC multicultural advertising response scale (MARS)

Ewing, M. T., Carauna, A. & Teo, A., 2002, New directions in international advertising research. Taylor, C. R. (ed.). Oxford UK: Elsevier, p. 25 - 41 17 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

Training tourism and hospitality managers in universities

Austin, N., 2002, In : Journal of Teaching in Travel and Tourism. 2, 2, p. 89 - 100 12 p.

Research output: Contribution to journalArticleResearchpeer-review

Trust, choice and online shopping

Ang, L., Dubelaar, C. & Lee, B-C., 2002, Proceedings of the fourth Australasian services research workshop. Hendry, J., Jevons, C. & Dubelaar, C. (eds.). Melbourne Vic Australia: Monash University Publishing, p. 7 - 17 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Unlocking the Asian wine market: An exploratory case study

Beverland, M. B., 2002, In : International Journal of Wine Marketing. 14, 3, p. 53 - 64 12 p.

Research output: Contribution to journalArticleResearchpeer-review

Use of formal and informal control mechanisms in international joint ventures: Australian and Indian joint venture partnerships

Freeman, S. & Freer, C., 2002, Proceedings from the 18th Annual IMP Conference. Spencer, R., Pons, J-F. & Gasiglia, H. (eds.). Dijon France: Dijon-Burgundy School of Business, p. 1 - 17 17 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Using country of origin in strategy: The importance of context and strategic action

Beverland, M. B. & Lindgreen, A., 2002, In : Journal of Brand Management. 10, 2, p. 147 - 167 21 p.

Research output: Contribution to journalArticleResearchpeer-review

Vertical Coordination in the Australian Pig Industry

Gall, R. G. & Schroder, W. R., 2002, Proceedings of the 5th International conference on Chain & Network Management in Agribusiness and the Food Industry. Trienekens, J. H. & Omta, S. W. F. (eds.). Wageningen Netherland: Wageningen Academic Publishers, Vol. 1. p. 522 - 532 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

When are brands perceived as personalities?

Yoon, T-H., Ekinci, Y. & Oppewal, H., 2002, The marketing landscape: Signposts for the future - conference proceedings. Tynan, A. C., Ennew, C., Winklhofer, H., O'Malley, L., McKechnie, S., Mitussis, D., Patterson, M. & Liao, M. N. (eds.). Nottingham: Academy of Marketing, p. 1 - 14 14 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Wind of changes: Marketing strategies in the wine trade

Lindgreen, A. & Beverland, M. B., 2002, 31st Annual conference of the European Marketing Academy (EMAC) Proceedings. Farhangmehr, M. (ed.). Braga Portugal: University of Minho, p. 233 - 255 23 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Wine-related lifestyles: proposing a measurement instrument for cross-cultural market surveillance

Reid, M. J., Li, E., Bruwer, J. & Grunert, K., 2002, Multicultural marketing conference proceedings. Bigne, E., Hassan, S. S. & Johar, J. S. (eds.). Valencia Spain: Academy of Marketing Science, Vol. IV-B. p. 24 - 38 15 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

2001

A collaborative research and learning methodology in SME's

Grant, K., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Affinity credit cards: a critical review

Worthington, S., 2001, In : International Journal of Retail and Distribution Management. 29, 11, p. 485 - 508 24 p.

Research output: Contribution to journalArticleResearchpeer-review

Agricultural marketing: The limits of collective action

Beverland, M. B., 2001, Proceedings of the 26th Annual Macromarketing Conference. Rahtz, D. R. & McDonagh, P. (eds.). Williamsburg VIRG USA: The College of Willliam & Mary, p. 278 - 296 19 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

An Alternative Framework for the Technological and Transaction Firm Models

Rivers, G. & Geursen, G. M., 2001, In : International Journal of Entrepreneurship and Innovation Management. 1, 3/4, p. 400 - 413 14 p.

Research output: Contribution to journalArticleResearchpeer-review

An alternative operationalisation of cultural distance

Evans, J. & Mavondo, F. T., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Analyzing heterogeneity in conjoint estimates of residential preferences

Molin, E. J. E., Oppewal, H. & Timmermans, H., 2001, In : Journal of Housing and the Built Environment. 16, 3/4, p. 267 - 284 18 p.

Research output: Contribution to journalArticleResearchpeer-review

An Australian perspective on the relationship between standardisation of the retail offer, the retail brand and organisational performance

Bridson, K., Mavondo, F. T. & Evans, J., 2001, Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H. E., Meadow, H. L. & Smith, S. M. (eds.). Cardiff Wales UK: Academy of Marketing Science, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

An emergent life-cycle model in small New Zealand wineries

Beverland, M. B., 2001, In : International Journal of Entrepreneurship and Innovation. 2, 3, p. 183 - 194 12 p.

Research output: Contribution to journalArticleResearchpeer-review

An orientation module for online marketing education

Wagstaff, P. E., Brace-Govan, J. V. F. & Luxton, S., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Antecedents and consequences of salesperson burnout

Low, G. S., Cravens, D. W., Grant, K. & Moncrief, W. C., 2001, In : European Journal of Marketing. 35, 5/6, p. 587 - 611 25 p.

Research output: Contribution to journalArticleResearchpeer-review

A study of strategic alliances and its implication on performance and growth of SMEs in Australia

Zaman, M., Ali, Y. & Yamin, S., 2001, Proceedings of the 9th Annual Conference of the New Zealand Strategic Management Society. Clark, D. N. (ed.). Auckland NZ: New Zealand Strategic Management Society Inc, Vol. 1. p. 176 - 186 11 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

A system dynamics investigation of the linkage between customer satisfaction and firm profitability

King, G. & Geursen, G. M., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

A taxonomy of brand linkages: the brand-relationship-interaction (BRI) matrix

Jevons, C., Gabbott, M. & de Chernatony, L., 2001, AM2001 Proceedings. Strong, C. (ed.). Cardiff Wales UK: Academy of Marketing, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Brand orientation: Another explanation of retailer performance

Bridson, K. & Mavondo, F. T., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Business support approaches for charities and other nonprofits

Bednall, D., Walker, I., Curl, D. & Le Roy, H., 2001, In : International Journal of Nonprofit and Voluntary Sector Marketing. 6, 2, p. 172 - 187 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Camp as cultural capital: Elaboration of a consumption taste

Kates, S., 2001, Advances in Consumer Research. Gilly, M. C. & Meyers-Levy, J. (eds.). Provo Utah USA: Association for Consumer Research, Vol. 28. p. 334 - 339 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Comparing Face-to-Face with Online: Learners' Perspective

Brace-Govan, J. V. F. & Clulow, V., 2001, In : Academic Exchange Quarterly. 5, 4, p. 112 - 117 6 p.

Research output: Contribution to journalArticleResearchpeer-review

Conceptualising and developing relective practice in Public Relations

Kates, S. & Scholem, P., 2001, In : Asia Pacific Public Relations Journal. 3, 1, p. 83 - 95 13 p.

Research output: Contribution to journalArticleResearchpeer-review

Conflict management and exit strategies in buyer-relationships in foreign markets: A case study of an Australian citrus fruit exporter

Freeman, S., 2001, The 17th Annual IMP (Industrial Marketing and Purchasing) Conference. Hakansson, H., Solberg, C., Huemer, L. & Steigum, L. (eds.). Oslo Norway: Industrial Marketing and Purchasing (IMP) Group, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Consumer Behaviour

Schiffman, L. G., Bednall, D., Cowley, B. D., O'Cass, A., Watson, J. & Kanuk, L. L., 2001, 2 ed. Sydney NSW Australia: Prentice-Hall. 672 p.

Research output: Book/ReportBookOther

Contextual influences and the adoption and practice of relationship selling in a business-to-business setting: An exploratory study

Beverland, M. B., 2001, In : Journal of Personal Selling and Sales Management. 21, 3, p. 207 - 215 9 p.

Research output: Contribution to journalArticleResearchpeer-review

Corollaries of the collective: the influence of organizational culture and memory development on perceived decision-making context

Berthon, P., Pitt, L. F. & Ewing, M. T., 2001, In : Journal of the Academy of Marketing Science. 29, 2, p. 135 - 150 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Countries of origin as a marketing tool

Lindgreen, A. & Beverland, M. B., 2001, 09/01 ed. Louvain BELGIUM: Instiut d'aministration et de gestion Catholic University.

Research output: Book/ReportBookOther

Country-of-origin and ethnocentrism influences on consumer preference for a service provider: Air Carrier

Freeman, S., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Creating value through brands: the ZESPRITM kiwi fruit case

Beverland, M. B., 2001, In : British Food Journal. 103, 6, p. 383 - 399 17 p.

Research output: Contribution to journalArticleResearchpeer-review

Critical issues to understanding IMC in the future

Farrelly, F. J., Luxton, S. & Brace-Govan, J. V. F., 2001, In : Marketing Bulletin. 12, p. 1 - 16 16 p.

Research output: Contribution to journalArticleResearchpeer-review

Cultural Orientation: Its relationship with market orientation, innovation and organisational performance

Mavondo, F. T. & Rugimbana, R., 2001, 2001 Proceedings Advancing Knowledge Development in African Business. Ogbuehi, A. (ed.). Philadelphia PENN USA: Saint Joseph's Univerversity, Vol. 2. p. 140 - 146 7 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Customer relationships with service personnel: Do we measure closeness, quality or strength?

Bove, L. & Johnson, L. W., 2001, In : Journal of Business Research. 54, 3, p. 189 - 197 9 p.

Research output: Contribution to journalArticleResearchpeer-review

Customer satisfaction and teaching evaluation in higher education

Bedggood, R. E. & Pollard, R. J., 2001, Global Marketing Issues at the Turn of the Millenium: Proceedings of the Tenth Biennial World Marketing Congress. Spotts, H., Meadow, H. & Smith, S. (eds.). 1 ed. Cardiff Wales: Cardiff Business School, Vol. 10. p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Customer satisfaction with supermarket retail shopping

Abubakar, B., Mavondo, F. T. & Clulow, V., 2001, Bridging Marketing Theory and Practice Conference Proceedings. Chetty, S. & Collins, B. (eds.). Auckland NZ: Australian and New Zealand Marketing Academy, p. 1 - 1 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Delphi re-visited: A concise method for industry consultation on curriculum

Brace-Govan, J. V. F., Farrelly, F. J., Joy, S., Luxton, S. L. & Davey, I., 2001, In : Aust & New Zealand Journal of Vocational Education Research. 9, 1, p. 1 - 19 19 p.

Research output: Contribution to journalArticleResearchpeer-review

Discrete choice modelling: Basic principles and application to parking policy assessment

Oppewal, H. & Timmermans, H., 2001, Regional Science in Business. Clarke, G. & Madden, M. (eds.). Berlin Germany: Springer-Verlag London Ltd., p. 97 - 114 18 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

Disposition of possessions among families of people living with AIDs

Kates, S., 2001, In : Psychology and Marketing. 18, 4, p. 365 - 387 23 p.

Research output: Contribution to journalArticleResearchpeer-review

Downtown shopping: Is it worth the time and effort?

Reimers, V. J. & Clulow, V., 2001, International Conference on Service Management. Capiez, A., Legoherel, P. & Dauce, B. (eds.). Angers FRANCE: University of Angers, p. 363 - 372 10 p.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Educating Marketers in the New Millennium: A skill-building approach

Brennan, L., Spotts, H. E. (ed.), Meadow, H. L. (ed.), Powell, I. & Smith, S. M. (ed.), 2001, p. 1 - 1. 1 p.

Research output: Contribution to conferenceOtherOther