Department of Marketing

Projects

Projects per year 2000 2003 2005 2012 2018 2027

• 1 Curtailed
• 1 Not started
• 8 Active
• 83 Finished

Projects per year

Search results

• Finished

  Retail & consumer Syndicated Research

  Sands, S. J.

  1/07/11 → 1/07/12

  Project: Research

• Enhancing and retaining donor relationships using weblogs

  Matanda, M., Bednall, T., Bove, L. L. & Oppewal, H.

  Australian Red Cross Society

  17/06/11 → 31/07/11

  Project: Research

• Conceptual differences in perceptions of ad creativity: the role of culture, class, age, and gender

  Chen, J.

  Monash University – Internal Faculty Contribution

  30/04/11 → 30/11/12

  Project: Research

• The effect of spoof ads on brand perceptions

  Jevons, C.

  British Academy

  1/07/10 → 31/12/11

  Project: Research

• How do employees view workplace EAPs [Employee Assistance Programs]?

  Newton, F. & Newton, J.

  10/05/10 → 1/10/10

  Project: Research

• Literature Review Brief: Social Connectedness and Musculoskeletal Conditions

  Thomas, S.

  1/04/10 → 31/05/10

  Project: Research

• New methods for analysing marketing databases in the age of digital media

  Danaher, P., Danaher, T. & Smith, M. S.

  Australian Research Council (ARC)

  1/01/10 → 31/12/12

  Project: Research

• Industry metrics project

  Mavondo, F.

  15/12/09 → 30/04/10

  Project: Research

• A Model and Segmentation of Household Obesogenicity in Australia

  Mavondo, F., Reid, M. & Worsley, A.

  Australian Research Council (ARC)

  5/01/09 → 31/12/11

  Project: Research

• HERDC International Student Fees

  Unknown, ..

  Monash University

  1/01/09 → 31/12/10

  Project: Research

• Research Grant for PhD student, Stephen Singaraju. This Research grant covers the travel cost of a PhD thesis at Monash University on the Evolution of operators' business models &

  Gabbott, T. & Singaraju, S. P.

  8/09/07 → 17/09/07

  Project: Research

• CRC Decision Processes-OPPEWAL 2006/2007

  Unknown, ..

  Cooperative Research Centres Association (CRC)

  1/07/06 → 30/06/07

  Project: Research

• The effect of personality on the decision to seek flexible work conditions

  Phillips, J. & Bedggood, R. E.

  Mornington Peninsula Shire Council

  1/03/06 → 28/02/08

  Project: Research

• Organisational Climate Survey at Peninsula Health

  Ewing, M., Edwards, R. & Mayson, S.

  1/01/06 → 30/06/06

  Project: Research

• Bill paying behaviour and what this means for the various channels of bill payment

  Gabbott, T. & Worthington, S.

  1/11/05 → 1/05/06

  Project: Research

• Food related lifestyle in Australia and cross-cultural validation

  Brunso, K.

  Danish Research Agency

  14/10/05 → 31/12/06

  Project: Research

• Developing Road Safety Marketing Strategy

  Farrelly, F.

  9/09/05 → 17/02/06

  Project: Research

• Marketing of Protected Areas as a Tool to influence Visitors' Pre-Visit Decisions

  Reid, M. & Croy, G.

  Griffith University

  1/07/05 → 1/09/07

  Project: Research

• Modelling the Tourism Consumer Destination Choice Process

  Oppewal, H., Crouch, G. & Huijbers, T.

  30/06/05 → 30/06/08

  Project: Research

• Evaluating food retailing competition at the micro-level using consumer choice profiling

  Oppewal, H. & Clarke, I.

  Economic and Social Research Council

  1/06/05 → 31/12/07

  Project: Research

• Effects of experiental retail strategies on store patronage and consumer purchase behaviour

  Oppewal, H., Beverland, M., Healey, M., Minahan, S. M. & Sands, S. J.

  Australian Research Council (ARC), Monash University, PaintRight Ltd

  1/05/05 → 31/05/09

  Project: Research

• A model of fan involvement, participation and loyalty: A mixed method study on fan behaviour and management in basketball

  Farrelly, F., Argus, K., Beverland, M. & Quester, P.

  Australian Research Council (ARC), Basketball Australia/National Basketball League

  4/02/05 → 30/06/09

  Project: Research

• A protocol for customer relationship management implementation and evaluation

  Dubelaar, C., Ewing, M., Gabbott, T. & Pearce, J.

  Australian Research Council (ARC), Simon Richards Group, Pacific Micromarketing Pty Ltd

  25/06/04 → 31/12/08

  Project: Research

• Modelling and exploring tourism consumer choice: strengthening the knowledge base for improved strategic decision making in the Australian tourism industry

  Oppewal, H.

  Griffith University

  1/01/04 → 31/12/04

  Project: Research

• Modelling Consumer Decision States

  Oppewal, H., Morrison, M., Waller, D. & Wang, P. Z.

  Australian Research Council (ARC), Charles Sturt University, University of Technology Sydney

  1/01/04 → 31/12/08

  Project: Research

• A comparison of two methods for measuring the incidence of unaddressed catalogues

  Bednall, D.

  26/09/03 → 3/10/03

  Project: Research

• CRC Sustainable Tourism

  Weiler, B., Athanasopoulos, G., Croy, G., Dunstan, D., Forsyth, P., Frost, W., Ham, S., Hyndman, R., Morgan, D., Oppewal, H., Pambudi, D., Peel, V., Peterson, J., Pfueller, S., Reid, M., Yu, L. & Zhu, X.

  Cooperative Research Centres Association (CRC), Griffith University

  1/07/03 → 31/12/09

  Project: Research

• Diffusion of innovations in the Australian wine industry: a pilot study of conjoint analysis methods for pretesting adoption of innovations

  Dooley, L. & Cole, M.

  Wine Australia (Australia)

  1/03/03 → 28/04/06

  Project: Research

• Demonstration of best practice Botrytis control strategies on a vineyard in the Yarra Valley region of greater Victoria

  Cole, M.

  Wine Australia (Australia)

  1/01/03 → 31/12/03

  Project: Research

• Demonstration of best practice Botrytis control strategies on a vineyard in the Alpine Valley region of greater Victoria

  Cole, M.

  Wine Australia (Australia)

  1/01/03 → 31/12/03

  Project: Research

• Demonstration of best practice Botrytis control strategies on a vineyard in the Mornington Peninsula region of greater Victoria

  Cole, M.

  Wine Australia (Australia)

  1/01/03 → 31/12/03

  Project: Research

• The status of supply chain networks and practices in the Victorian Cereal Products Industry

  Sohal, A.

  Department of Jobs, Precincts and Regions (DJPR) (Victoria)

  1/01/03 → 31/03/03

  Project: Research

• Exploring Consumers' Switching and Loyalty Behaviours: Brand Relationship Dynamics

  Beverland, M., Kates, S. & Uncles, M.

  Australian Research Council (ARC), Monash University

  1/01/03 → 30/06/05

  Project: Research

• A study of bunch rots other than botrytis

  Cole, M.

  Wine Australia (Australia)

  1/10/02 → 31/07/03

  Project: Research

• Format development for Paint Right Stores

  Minahan, S. M.

  18/07/02 → 31/12/02

  Project: Research

• Best practice Botrytis control

  Cole, M., Field, S. & Whitmore, S.

  Greater Victorian Wine Grape Industry Development Committee

  1/07/02 → 30/06/03

  Project: Research

• Car and light vehicle distribution

  Dapiran, G.

  1/01/02 → 31/12/03

  Project: Research

• a Survey of Variation in Strains of Botrytis from Budburst to Harvest in Vineyards and Surrounding Vegetation in Selected Wine Regions

  Cole, M.

  Greater Victorian Wine Grape Industry Development Committee

  1/10/01 → 30/06/02

  Project: Research

• An Investigation of the Role of Endogenous and Exogenous Bacteria and Their Role grapevine propagation and development

  Cole, M., Bertaccini, A. & Waite, H.

  Wine Australia (Australia)

  1/07/01 → 30/06/04

  Project: Research

• Ensuring Optimal Wine Quality Through Management Strategies for Botrytis Cinera

  Cole, M.

  Wine Australia (Australia)

  1/07/01 → 30/06/05

  Project: Research

• Leaf Area Meter

  Cole, M. & Wiechel, T.

  Collier Charitable Fund, Monash University

  1/01/01 → 31/12/01

  Project: Research

• Evaluation of the Usability of Electronic Library Resources - Apai - Collab

  Burstein, F., Williamson, C., Arnott, D., Bowles, W., Maynard, S. B., Schauder, D. & Stillman, L.

  Australian Research Council (ARC), Library Board of Victoria (trading as State Library of Victoria (SLV)

  1/01/00 → 31/12/00

  Project: Research

• Curtailed

  BC-GRIP Greater utilisation of digital opportunities, particularly those who most stand to benefit

  Lewis, K. J., Brace-Govan, J., Dare, R. & Smith, L.

  27/02/18 → 31/05/19

  Project: Research