Media contributions
1Media contributions
Title Stirring films made the Snowy scheme a nationbuilding project. Could the troubled Snowy 2.0 do the same? Degree of recognition National Media name/outlet The Conversation Media type Web Country/Territory Australia Date 15/05/24 Description Snowy 2.0 is overseen by a government-owned corporation, Snowy Hydro. Its public relations program includes social media, an onsite Discovery Centre and a YouTube channel with monthly video updates narrated by Snowy 2.0 personnel. Despite these efforts, Snowy 2.0 is now nationally known for slow progress and cost blowouts.
Is it too late to change these perceptions? Not necessarily. Energy projects can be powerfully reimagined and legitimated in the public sphere. The original Snowy Scheme of the 1950s offers a formidable template.
Smaill. B. & Fitch, K. (2024, May 15). Stirring films made the Snowy scheme a nationbuilding project. Could the troubled Snowy 2.0 do the same? The Conversation. https://theconversation.com/stirring-films-made-the-snowy-scheme-a-nationbuilding-project-could-the-troubled-snowy-2-0-do-the-same-229365URL https://theconversation.com/stirring-films-made-the-snowy-scheme-a-nationbuilding-project-could-the-troubled-snowy-2-0-do-the-same-229365 Persons Belinda Smaill, Kate Fitch
Keywords
- Energy promotion
- Documentary
- Public relations