Are we culturally more similar or different?

Description

My recently published paper* provided empirical evidence from 39 societies that there was more cultural heterogeneity within nations than we used to believe. Therefore, we wrote up this media piece to educate the public that cross-nationally, we are more similar than being different.  In Malaysia this is of particular relevance because the dominant ethnic groups all maintain their strong ethnic identity, which in a way continues to divide the country. Moreoever, ethnic conflicts often arise out of ethnic differences in perspectives and values. We attempted to present the facts to support ethnic similarities. 

*Ralston, D. A., Russell, C. J., Terpstra-Tong, J., Trevino, L. J., Ramburuth, P., Richards, M., ... & Brock, D. M. (2022). Are societal-level values still relevant measures in the twenty-first century businessworld? A 39-society analysis. Asia Pacific Journal of Management, 1-46.