Building the Future: How Consumer Behavior and Sustainability are Shaping Real Estate

Description

The session provided key insights into the growing significance of sustainability in consumer decision-making, particularly within the real estate sector. It highlighted the diverse types of consumers in sustainable real estate, shedding light on their motivations, preferences, and expectations. Emerging consumer behavior trends were discussed, revealing a shift towards eco-conscious purchasing decisions driven by environmental, health, and economic considerations. The event showcased successful global cases of sustainable real estate, offering inspiration and best practices for local adaptation. Emphasizing Malaysia's unique potential, the discussion underscored the nation's opportunity to lead in sustainable real estate development, aligning with global sustainability goals while catering to the evolving needs of its consumers.

Period	5 Dec 2024
Held at	Real Estate & Housing Developers' Association (REHDA) Malaysia, Malaysia